I am a passionate brand builder with over 15 years of experience leading global, national, and local brand marketing and communication initiatives for Fortune 500 and industry-leading companies, spanning organizations from multi-million to multi-billion dollar enterprises. My expertise lies in creatively solving complex challenges and delivering engaging content across brand ecosystems for high-profile initiatives.

My proven track record in managing agency partners, cross-functional teams, and direct reports, and successfully spearheading numerous brand and campaign launches could make me a great partner for your needs. Most recently, I led the launch of a marketing campaign for an international hair salon chain with over 2,000 locations across the U.S., Puerto Rico, and Canada. Prior to that, the bulk of my career and experience was spent in financial services.

I am eager to help build brands that are driven by impactful leadership with a clear vision. I thrive in environments with motivated teams and believe in the transformative power of brand storytelling to connect with audiences and drive success.

I’d love to collaborate with you & support you with:

• Brand strategy, positioning development, implementation & management

• Creative development & production oversight

• Leadership across diverse teams & external partners

• Agency & creative resource selection, onboarding & management

• Content & social media strategy, content creation & community engagement

• Franchise marketing strategy & support